How Real Estate SEO Can Help Realtors and Brokerages Improve Leads
You don’t have to stress about your Real Estate SEO any longer. Partner with an SEO agency to get more qualified leads on all of your listings.
Real Estate SEO
Have you thought about how the modern home buyer goes about finding home? It usually starts with a Google search. Are you standing out when potential clients start searching for new homes? We can help top agents and brokers stay successful and stand out from the pack with proven Real Estate SEO (search engine optimization) campaigns.
Your Real Estate SEO strategy should bring in new leads all the time and skyrocket your organic web traffic. However, we find a lot of real estate agencies and brokers set up a website and then forget about the content. That’s why you’re not ranking on the first page when a home buyer searches for top real estate agencies in the area or even homes under 300k in [location].
With proper Real Estate SEO keyword research and housing market intelligence, our SEO team can elevate your rank on Google and increase your organic traffic. We offer a powerful online content platform with smart, firsthand real estate SEO knowledge. It’s one of the reasons that so many real estate agents use our services to build out their websites and listings.
Use Real Estate SEO to Dominate Local Search
Get More Real Estate SEO Visibility When It Counts
Real Estate SEO Services
Have you built a brand for your realty but not gotten the traffic or followers you hoped for? Your online presence is a part of your SEO, and it spreads beyond your website. There are a number of channels out there for realtors and brokers to build visibility.
Whether you’re looking to get more qualified leads for your listings or you want to build up your real estate agency in a specific community, SEO offers a multitude of ways to build your brand, spread your message, and maximize your visibility locally.
Local Real Estate SEO
In addition to an over-arching SEO strategy, we also help realtors and brokers with their local community outreach and visibility. Even with your own website and social profiles, you may not be reaching local searches if you haven’t optimized yet.
For example, many real estate agencies don’t realize that they aren’t listed in Google My Business. This is an exceptional way to get listed in search engines at the top of the page, especially when someone is searching for a new home in a specific area where you sell homes or help home buyers find new properties.
Since real estate marketing is all about driving real results every day for your business, you’ll want to follow a process that optimizes each channel and content platform. In some cases, that means ensuring your business is listed locally in your city’s chamber of commerce website, and in other cases, it’s boosting your Google ratings or mitigating negative ratings through online reputationm management.
Build SEO Plans to Serve Your Real Estate Business
Here is a look at our Real Estate SEO process below.
Citations and Listings
In addition, there are a multitude of directories and listings where your real estate business can truly gain ground. We’ve identified some of the best including Yelp, Zillow, and Trulia. These are some of the best websites that provide the best leads for your business. You can optimize your listings and create more exposure for your agency just by utilizing the tools over 70 different real estate platforms.
Everything is visual about real estate. Whether it’s a seller or a home buyer, your listing has to show a great picture of a property for it to sell. In fact, statistics show that listings with beautiful imagery and even video walk-throughs get the most leads. With high-quality images and videos, we’ll create a positive user experience and maximize your visibility within your market.
Analytics and Reporting
There are a number of tools out there to help you learn more about your leads and ensure that your funnel is serving up these leads to the right realtors and sales people at your business. You can track user behavior, build new audiences, and see areas of success or other areas of improvement. These tools make it easier to update your site so that you’re constantly growing and building traffic.
Everything with SEO and content must support your business. There are a number of ways to connect with customers, but by and large, content is the number one way that customers learn about what you do and whether they should work with you. Clients are looking for professionally written listings and realtor profiles that show value for them instantly.
The Successful Way We Onboard Real Estate Clients
Take a look at our proven process for real estate marketing
Everything starts here. We comb through your website and gain a better understanding of all your strengths an weaknesses, as well as your brand position. We use a variety of SEO tools to identify and prioritize the elements of your website that have the most benefit for your traffic. We also audit for technical SEO and content in order to find opportunities and fix errors with a definitive report.
Competitive Analysis and Baselines
We also want to set you up for success by learning about your competitors and understanding where you rank currently. If you haven’t built a website yet or only have a Facebook profile, then we’ll look to help you rank up your website from scratch. If you’re trying to rank up on a website with history and a little domain authority, you may move up a lot faster just by implementing technical SEO and ranking for some competitive terms locally
Content Creation and Implementation
Real estate agents and brokers really need to be in a variety of local directories. In addition, their Google My Business profile must be fully optimized. If you don’t have any online reputation such as reviews, shares, or ratings, then we’ll also look to create a strategy for building up your online reputation in local Google reviews, as well as on realtor or broker directories. Leads often come from surprising places depending on the community and market. That’s why it’s important that we fully research and map out your local SEO strategy before launching
Let’s Grow Your Real Estate Business 10X
We'd love to hear from you! Tell us about your business. We want to know what your goals are, areas you'd like to see improve, and we'll get back to you.
A. 8930 N. 6th Street, Fresno, California 93720, USA
P. (408) 617-8243